rethink your business model

Complacent business attitudes are keeping Canadian businesses from succeeding in today’s economy. In an editorial in the Globe and Mail, Konrad Yakabuski names Blackberry and Nortel as two companies that were guilty of refusing to rethink your business model. These are very high profile failures. Kodak is another example. They are just now coming out…

small business

There are opportunities for small business to participate in a market that is dominated by the giant retailers. You need to have an online marketing strategy for the holiday season. As it continues to grow as a “shopping event” you will be able to reward loyal customers with sales promotions. “Canadians are waking up to…

vote with social media

Cyber Monday, the online holiday shopping craze.Based on previous years data the surveys predict an increase in activity for Canadian retailer’s this year.

Recent gains in the use of Google’s Android system for smart phones, leads us to the conclusion that more and more, Mobile Marketing initiatives will be the wave of the future. The battle for Mobile applications may be shifting to enable consumers to take advantage of internet advertising on the go. With Local Search enabled…

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